Browsing by Author Dao, Tung

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  • Orientation and Decision Making Styles.PDF.jpg
  • Article


  • Authors: Dao, Tung (2017)

  • This research aims to investigate the relationship between time orientation (past, future, and present orientation) and the decision making styles of Vietnamese customers when they decide to purchase a audiovisual product. A survey was conducted on 423 Vietnamese customers in Hanoi in 2016. The results demonstrate significant relationships between perspectives of time orientation and customer’s decision-making styles. Among the three time perspectives, the past and future orientation manifest a significant difference between decision making styles (customer segments). The present orientation was shown to have significant relationships with some individual characteristics of dec...

  • 4089-133-7714-1-10-20170719.pdf.jpg
  • Article


  • Authors: Dao, Tung (2017)

  • This research aims to investigate the relationship between time orientation (past, future, and present orientation) and the decision making styles of Vietnamese customers when they decide to purchase a audiovisual product. A survey was conducted on 423 Vietnamese customers in Hanoi in 2016. The results demonstrate significant relationships between perspectives of time orientation and customer’s decision-making styles. Among the three time perspectives, the past and future orientation manifest a significant difference between decision making styles (customer segments). The present orientation was shown to have significant relationships with some individual characteristics of dec...

Browsing by Author Dao, Tung

Jump to: 0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
or enter first few letters:  
Showing results 1 to 2 of 2
  • Orientation and Decision Making Styles.PDF.jpg
  • Article


  • Authors: Dao, Tung (2017)

  • This research aims to investigate the relationship between time orientation (past, future, and present orientation) and the decision making styles of Vietnamese customers when they decide to purchase a audiovisual product. A survey was conducted on 423 Vietnamese customers in Hanoi in 2016. The results demonstrate significant relationships between perspectives of time orientation and customer’s decision-making styles. Among the three time perspectives, the past and future orientation manifest a significant difference between decision making styles (customer segments). The present orientation was shown to have significant relationships with some individual characteristics of dec...

  • 4089-133-7714-1-10-20170719.pdf.jpg
  • Article


  • Authors: Dao, Tung (2017)

  • This research aims to investigate the relationship between time orientation (past, future, and present orientation) and the decision making styles of Vietnamese customers when they decide to purchase a audiovisual product. A survey was conducted on 423 Vietnamese customers in Hanoi in 2016. The results demonstrate significant relationships between perspectives of time orientation and customer’s decision-making styles. Among the three time perspectives, the past and future orientation manifest a significant difference between decision making styles (customer segments). The present orientation was shown to have significant relationships with some individual characteristics of dec...