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Browsing by Author Tran, Cong Thanh

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  • Final Year Project (FYP)

  • Circular supply chain management in Vietnamese manufacturing smes: dynamic capabilities, practices and firm sustainability performance.

    • Authors: Nguyen, Thi Nga;  Advisor: Tran, Cong Thanh (2023)

  • Circular supply chain management practices and supply chain dynamic capabilities are critical to achieving firm sustainability. However, it has yet to be discovered how circular supply chain management practices and supply chain dynamics capabilities influence the sustainable performance of SMEs in developing countries. By adopting a resource-based view perspective, this study explores how circular supply chain management practices and supply chain dynamic capabilities impact firm sustainable performance in developing countries through survey research on 53 Vietnam SMEs. Data is analyzed using Smart PLS, and the results show that circular supply chain management practices positively i...
  • item.jpg
  • Student report

  • Factors affecting the commitment to digital transformation of Vietnamese SMEs

    • Authors: Tran, Lam Son; Hoang, Minh Hang;  Advisor: Tran, Cong Thanh (2024)

  • In the context of industrial 4.0, it is evident that many Vietnamese firms have been looking for ways to digitize their business. Although the literature has highlighted many of the key factors that lead to Vietnamese firms' failure, the drivers for their commitments to digital transformation have been unknown. This study aims to identify key pressure factors influencing the commitment of Vietnamese firms to digital transformation. From the resource-based view and institutional perspective, this study conducted survey research on 85 Vietnamese SMEs (43 manufacturing firms and 42 service enterprises), using SPSS to test the relationships between institutional factors (international a...
  • item.jpg
  • Final Year Project (FYP)

  • Factors influencing students’ creativity: a study at Vietnam national university, Hanoi

    • Authors: Vương, Thị Lan Anh;  Advisor: Tran, Cong Thanh (2024)

  • This study develops a model of factors influencing Vietnamese university student’s creativity. The model brings better understanding of to what extend teachers and students might contribute to develop a climate for creativity at classroom level to enhance students’ creativity
  • chapter 01.pdf.jpg
  • Presentation

  • Global supply chain management

    • Authors: Tran, Cong Thanh (2020)

  • Global Supply Chain Management focuses on the logistics, operations management, and purchasing. The course provides an insight of how to manage material and information flow in a supply chain from a global context. Managers aim to provide the highest degree of customer satisfaction at its lowest possible cost. Supply chain management requires the commitment of companies and partners to coordinate closely in generating and taking orders from different global sources. They eventually create an extensive network of global enterprises.
  • chapter 01.pdf.jpg
  • Presentation

  • Operations Management

    • Authors: Tran, Cong Thanh (2020)

  • At the end of the course, students will have a fair understanding of the role Operations Management plays in business processes, as well as all aspects of the process of transforming inputs into outputs of finished goods or services. Specifically: Understand the aim and scope of operations management, and the role of operations management in both production and non-production organizations, To explain the role of operations and production, and their interaction with the other areas of a firm: finance, marketing, organization, corporate governance, etc., To analyze operation processes from various perspectives such as efficiency, responsiveness, quality and productivity, Learn basic bu...
  • item.jpg
  • Student report

  • The impact of FOMO marketing on conspicuous consumption in Viet Nam

    • Authors: Dang, My Ngoc;  Advisor: Tran, Cong Thanh (2024)

  • Purposes/aim: the aim of this study is to identify the factors of FOMO Marketing that impact on conspicuous consumption in Vietnam and evaluate the influence of factors. The findings of this study will contribute to a deeper understanding of FOMO marketingand conspicuous consumption. Design/Methodology/Approach: A questionnaire was designed and sent through the online survey. The number of valid samples was 237. The sampling method was a combination of convenience sampling and snowball sampling. The data were then analyzed on SmartPLS 4 software. Findings: This study uses SOR model and social learning theory to find celebrity endorsement positive impact on conspicuous consumption wi...

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Browsing by Author Tran, Cong Thanh

Jump to: 0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
or enter first few letters:  
Showing results 1 to 6 of 6
  • item.jpg
  • Final Year Project (FYP)

  • Circular supply chain management in Vietnamese manufacturing smes: dynamic capabilities, practices and firm sustainability performance.

    • Authors: Nguyen, Thi Nga;  Advisor: Tran, Cong Thanh (2023)

  • Circular supply chain management practices and supply chain dynamic capabilities are critical to achieving firm sustainability. However, it has yet to be discovered how circular supply chain management practices and supply chain dynamics capabilities influence the sustainable performance of SMEs in developing countries. By adopting a resource-based view perspective, this study explores how circular supply chain management practices and supply chain dynamic capabilities impact firm sustainable performance in developing countries through survey research on 53 Vietnam SMEs. Data is analyzed using Smart PLS, and the results show that circular supply chain management practices positively i...
  • item.jpg
  • Student report

  • Factors affecting the commitment to digital transformation of Vietnamese SMEs

    • Authors: Tran, Lam Son; Hoang, Minh Hang;  Advisor: Tran, Cong Thanh (2024)

  • In the context of industrial 4.0, it is evident that many Vietnamese firms have been looking for ways to digitize their business. Although the literature has highlighted many of the key factors that lead to Vietnamese firms' failure, the drivers for their commitments to digital transformation have been unknown. This study aims to identify key pressure factors influencing the commitment of Vietnamese firms to digital transformation. From the resource-based view and institutional perspective, this study conducted survey research on 85 Vietnamese SMEs (43 manufacturing firms and 42 service enterprises), using SPSS to test the relationships between institutional factors (international a...
  • item.jpg
  • Final Year Project (FYP)

  • Factors influencing students’ creativity: a study at Vietnam national university, Hanoi

    • Authors: Vương, Thị Lan Anh;  Advisor: Tran, Cong Thanh (2024)

  • This study develops a model of factors influencing Vietnamese university student’s creativity. The model brings better understanding of to what extend teachers and students might contribute to develop a climate for creativity at classroom level to enhance students’ creativity
  • chapter 01.pdf.jpg
  • Presentation

  • Global supply chain management

    • Authors: Tran, Cong Thanh (2020)

  • Global Supply Chain Management focuses on the logistics, operations management, and purchasing. The course provides an insight of how to manage material and information flow in a supply chain from a global context. Managers aim to provide the highest degree of customer satisfaction at its lowest possible cost. Supply chain management requires the commitment of companies and partners to coordinate closely in generating and taking orders from different global sources. They eventually create an extensive network of global enterprises.
  • chapter 01.pdf.jpg
  • Presentation

  • Operations Management

    • Authors: Tran, Cong Thanh (2020)

  • At the end of the course, students will have a fair understanding of the role Operations Management plays in business processes, as well as all aspects of the process of transforming inputs into outputs of finished goods or services. Specifically: Understand the aim and scope of operations management, and the role of operations management in both production and non-production organizations, To explain the role of operations and production, and their interaction with the other areas of a firm: finance, marketing, organization, corporate governance, etc., To analyze operation processes from various perspectives such as efficiency, responsiveness, quality and productivity, Learn basic bu...
  • item.jpg
  • Student report

  • The impact of FOMO marketing on conspicuous consumption in Viet Nam

    • Authors: Dang, My Ngoc;  Advisor: Tran, Cong Thanh (2024)

  • Purposes/aim: the aim of this study is to identify the factors of FOMO Marketing that impact on conspicuous consumption in Vietnam and evaluate the influence of factors. The findings of this study will contribute to a deeper understanding of FOMO marketingand conspicuous consumption. Design/Methodology/Approach: A questionnaire was designed and sent through the online survey. The number of valid samples was 237. The sampling method was a combination of convenience sampling and snowball sampling. The data were then analyzed on SmartPLS 4 software. Findings: This study uses SOR model and social learning theory to find celebrity endorsement positive impact on conspicuous consumption wi...