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Browsing by Author Vu, Xuan Doan

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  • Lesson 1 Introduction.pdf.jpg
  • Presentation

  • Introduction to Law

    • Authors: Vu, Xuan Doan (2020)

  • This introductory course provides an overview of the fundamental concepts and basic principles in Vietnamese Law.
  • L1. SOC. Ch 1. Understand Socio B.pdf.jpg
  • Presentation

  • Introduction to Sociology

    • Authors: Vu, Xuan Doan (2020)

  • This introductory course provides an overview of the fundamental concepts and basic principles in sociology: investigating social behavior, culture, institutions, social interaction and social change.
  • Lesson 1 MNS 1052.pdf.jpg
  • Presentation

  • Research methods

    • Authors: Vu, Xuan Doan (2020)

  • This module ams to provide the students with a framework for conducting research in a systematic manner in all areas of business. It is also designed to help students inculcate the art of presenting research findings in a lucid and informative way.
  • RHETORIC IN ADVERTISING.PDF.jpg
  • Article

  • Rhetoric in advertising

    • Authors: Vu, Xuan Doan (2017)

  • Advertising mobilizes many methods relevant to three fundamental elements of Rhetoric such as Ethos, Pathos and Logos by using, for example Rhetorical Figures such as special images, unusual words, and arrangement of informations leading to desirable deduction and strong emotion. Methods using images are more efficient than traditional ones using words. They are known as Visual rhetoric. In television, these methods prove a good combination of word and image for high efficiency.
  • 4093-133-7716-1-10-20170719.pdf.jpg
  • Article

  • Rhetoric In Advertising

    • Authors: Vu, Xuan Doan (2017)

  • Advertising mobilizes many methods relevant to three fundamental elements of rhetoric such as Ethos, Pathos and Logos by using, for example rhetorical figures such as special images, unusual words, and arrangement of information leading to desirable deduction and strong emotion. Methods using images are more efficient than traditional ones using words. They are known as visual rhetoric. In television advertising, the most used rhetorical figures are repetition, hyperbole, metaphor, and comparison.

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Browsing by Author Vu, Xuan Doan

Jump to: 0-9 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
or enter first few letters:  
Showing results 1 to 5 of 5
  • Lesson 1 Introduction.pdf.jpg
  • Presentation

  • Introduction to Law

    • Authors: Vu, Xuan Doan (2020)

  • This introductory course provides an overview of the fundamental concepts and basic principles in Vietnamese Law.
  • L1. SOC. Ch 1. Understand Socio B.pdf.jpg
  • Presentation

  • Introduction to Sociology

    • Authors: Vu, Xuan Doan (2020)

  • This introductory course provides an overview of the fundamental concepts and basic principles in sociology: investigating social behavior, culture, institutions, social interaction and social change.
  • Lesson 1 MNS 1052.pdf.jpg
  • Presentation

  • Research methods

    • Authors: Vu, Xuan Doan (2020)

  • This module ams to provide the students with a framework for conducting research in a systematic manner in all areas of business. It is also designed to help students inculcate the art of presenting research findings in a lucid and informative way.
  • RHETORIC IN ADVERTISING.PDF.jpg
  • Article

  • Rhetoric in advertising

    • Authors: Vu, Xuan Doan (2017)

  • Advertising mobilizes many methods relevant to three fundamental elements of Rhetoric such as Ethos, Pathos and Logos by using, for example Rhetorical Figures such as special images, unusual words, and arrangement of informations leading to desirable deduction and strong emotion. Methods using images are more efficient than traditional ones using words. They are known as Visual rhetoric. In television, these methods prove a good combination of word and image for high efficiency.
  • 4093-133-7716-1-10-20170719.pdf.jpg
  • Article

  • Rhetoric In Advertising

    • Authors: Vu, Xuan Doan (2017)

  • Advertising mobilizes many methods relevant to three fundamental elements of rhetoric such as Ethos, Pathos and Logos by using, for example rhetorical figures such as special images, unusual words, and arrangement of information leading to desirable deduction and strong emotion. Methods using images are more efficient than traditional ones using words. They are known as visual rhetoric. In television advertising, the most used rhetorical figures are repetition, hyperbole, metaphor, and comparison.